Eight Ways to Find Resources for Your Blog Content Topics

Content is an important part of online marketing, and since most of your competitors are focused on content marketing, you better come up with new content ideas.

It is not always easy to come up with new ideas for content production. Sometimes the industry you are in is very small or sometimes you fall victim to the ignorance of the author

The strategies in this article are not only usable for blog posts, but also help you get ideas for podcasts, info graphics, e-books or other content.

1. Join Facebook groups

Facebook is the most popular social network, so it's no surprise that Facebook groups are a constant source of new ideas. Join various groups related to your business and participate in discussions.

If you find a particular group that does not add value to your business, leave it. By participating in discussions, you will find out what questions and common topics are relevant to your business.

2. Pay attention to the conversations of the contact on Twitter

You need to look for influential people in your industry on social media, especially Twitter. Browse your media pages and see articles they share or recommend reading. Click and see if that is what your audience is interested in. If there is a lot of interaction in a particular tweet, it is a great sign that your blog readers will also enjoy reading that article.

3. Be active in forums

Forums are a great resource for topics because they are a place where people come to ask questions. Consider the many questions that have been answered recently. This is usually a good sign because it's a business-related topic that people are also interested in. Today, online communities and forums are formed on almost all topics.

4. Post a poll in your emails

If you have created an email list from day one, which is one of the main actions of any business, you can survey your subscribers and find out what they are interested in reading. This source can be the main source of your content ideas, because these people will be the best option to buy your products or use your service. You can ask with a simple email "What are you interested in reading?" 

5. Read comments on popular blogs related to your industry

Every industry has a popular blog. So identify the top 10 blogs that your audience is more likely to read their articles and start monitoring the comments on that blog's popular posts. These are the people who are your potential customers, so categorizing topics for their questions will help you attract informed search traffic, and if people come to your blog to read topics that answer their questions. , Will increase their chances of becoming real customers.

6. Ask your customer service team frequently asked questions

Any team that talks to your customers on a daily and direct basis is a good source of your content. Ask them for a list of ten common customer service questions. Through that list you can generate multiple blog posts. This will also reduce the number of customer service queries as many common questions on your blog have been answered.

7. Google search suggestions

When you type in the Google search box, you will always see a list of suggestions. By playing with related topics and terms, you can often generate some new content ideas. You have to be creative and think apart from Google Box, but you can often get ideas from Google Box suggestions.

8. Identify your blog's most popular topics through Google Analytics

Older successful posts on your blog can be a good source of content ideas. As most industries change over time, old topics can be updated and rewritten for the present. If you look at Google Analytics data, you can identify the most visited posts as well as the content that the user spent the most time on that page. Once you have identified these, look at your post, the number of people who have shared your post, and the number of comments to determine if it is worth revisiting for future posts.